Lina Caceres

Director of Development and Production, LatinWE

Twitter LinkedIn


Lina Cáceres is one of the most recognized digital talent managers in the Hispanic entertainment world.

With over 15 years of experience in the entertainment industry, she is Director of Development and Production at LatinWE, the premier Hispanic talent management and entertainment-marketing firm in the United States.

Lina is responsible for managing and expanding the careers of the top social media content creators in Spanish, working with brands and media companies to diversify the rich talent of more than 30 top influencers; brands and media companies like Disney, Nickelodeon, MTV, Samsung, Coca-Cola, Maker Studios, Editorial Planeta, NBCUniversal, HP, P&G and Nestlé to name a few.

 Under her position at LatinWE, Lina also had an essential role launching CNET en Español, making it one of the most visited technology websites, and participated in the development of the Hispanic Influencer Summit, the event that every year brings together the top Hispanic lead executives in the industry and brands to promote digital celebrities, network and celebrate the power of Hispanic influencers around the world. Lina is also Associate Producer of Guerras Ajenas (Wars of Others), the first ever documentary produced in Colombia by HBO Latin America and co-produced by LatinWE.

 Her preparation as a journalist, social communicator, her experience as a TV producer, and her knowledge of the digital content world, helped her to develop and expand the careers of the most successful Spanish content creators.

Upcoming SMW Events


Past SMW Events

How to Set Your Rate and Know Your Worth as a Digital Talent

3:15 PM - 4:15 PM

Hosted by Eventcrowd

Miami Ad School