SMWmilan June 12-16, 2017
Social Media Week Milan is one of the most awaited and attended events in Italy. It is a unique blend of technology, media, marketing and creative professionals from a variety of industries, discussing the challenges ahead of us, in an ever changing social scenario. SMW Milan is the perfect place for sharing knowledge, learning from real business cases and creating meaningful connections for brands and people.
Social Media Week Milan – organized by Business International (Fiera Milano Media) – is one of the most awaited and attended events in Italy
What’s new in 2017
A new venue will allow to gather all participants at ease in one place, to attend keynotes and workshops, share ideas, participate and enjoy a bit of relax in the co-working area.
New event formats have been introduced for a better understanding of technology and social evolution having an impact in our lives, like hands-on workshop, table discussions open to public and a fablab.
SMW it is meant to be more business focused and more multidisciplinary this year, including everyone who is having a role in changing and everyone else who wants to understand more.
The global theme “Language and the Machine: Algorithms and the Future of Communication” will be explored in-depth, in 5 themed sessions, plus an opening conference event:
“Language and the Machine: algorithms and the future of communications”
- AI – NEXT BIG THING IN MARKETING and ADV
- SPEAK THEIR LANGUAGE – MILLENNIALS and THE NEW CUSTOMERS
- INTERACTION: NEW INTERFACES and TOUCHPOINTS
- MEDIA EVOLUTION: ACROSS DATA AND AUDIENCE
- MIXED REALITY: Virtual reality, Augmented reality and AI.