Following previous posts regarding the People & Society and Science & Technology Hubs, today we would like to share details about the Business, Media & Communications Hub, which is hosted by Social Media Week’s global sponsor JWT at their headquarters here in New York.
JWT is one of the world’s best-known marketing communications brands. Headquartered in New York, JWT is a true global network with more than 200 offices in over 90 countries employing nearly 10,000 marketing professionals.
JWT consistently ranks among the top agency networks in the world and continues its dominant presence in the industry by staying on the leading edge—from producing the first-ever TV commercial in 1939 to developing award-winning branded content for brands such as Bloomberg, Ford and HSBC.
Social Media Week is proud to be working with JWT and excited to also partner with their London, Toronto & São Paulo offices.
GET INVOLVED IN BUSINESS, MEDIA & COMMUNICATIONS
The Business, Media & Communications Hub will focus on everything advertising, marketing, publishing and enterprise related and will bring together some of the leading individuals and companies who are helping to shape the future of communications. Confirmed speakers include: John Winsor, CEO of Victor & Spoils, David Eastman, CEO North America, Worldwide Digital Director, JWT, Benjamin Palmer, CEO/CCO of the Barbarian Group, Faris Yakob, Chief Innovation Officer, MDC/kbs+p.
Themes & topics covered will include:
- Social production & mass collaboration
- The future agency
- Engaging the audience in publishing
- Social commerce
- Brands as storytellers
- Branded entertainment
- Humanizing brands
- Data, analytics, and insight
- Utilizing the social graph
This list is by no means comprehensive, but it provides a flavor of some of areas we will be covering. The agenda will be released in January, however if you would like to suggest themes and topics that we should be covering, please let us know.
If you or your organization is interested in curating a session and helping to shape the programming at the Business, Media & Communications Hub we would love to hear from you. Sessions are typically two hours in length and can include a series of talks, a panel, a workshop or seminar. We encourage our guest curators to think creatively about their sessions and consider designing an experience that moves beyond traditional conference formats.
To submit a session idea, please visit the event registration page and reference which Hub you are interested in, in your application.
If you are interested in sponsorship or media partnership opportunities, we have some really exciting ways for brands to participate in the experience and contribute to the programming. For more information please contact: firstname.lastname@example.org
The Business, Media & Communications Hub is brought to you by Social Media Week organizers Crowdcentric & host sponsor JWT.
About the Hubs
Social Media Week Hubs include: Science and Technology Hub, hosted by Google; Business, Media, and Communications Hub, hosted by global advertising agency JWT; People & Society Hub, hosted by The Paley Center for Media; and Music, Gaming & Sports, hosted by Red Bull Space. As we mentioned in our announcement, we are also launching a fifth Hub which will cover Arts & Culture, the location of which we will share in the coming week or so.