Event Guide: Influence

We’re doing all that we can this week to help you optimize your #smw12 experience. While each of our hubs serve as homes for specific content areas, the number of sessions we host on a specific topic far exceeds the capacity we have in our Hubs.

To help you navigate the schedule and find sessions that are relevant and interesting for you, we’re constructing a series of guides, which we hope will surface new and interesting content you might not have otherwise been aware of. We’re talking influence and community.

Your Guide to Influence:

Monday, February 13th
9-11am: Keynote: David Eastman, CEO of JWT North America followed by Top Trends that will Shape Social in 2012
2-8pm: The Walking Gallery: An Exhibit
3-5pm: Keynote: Jermaine Dupri on Building a Community
6:30pm: Meet the Afropolitans: Digital Media + Culture in Africa

Tuesday, February 14th:
4pm: The Future of Sharing
6-8pm: Deep Focus Presents: An Evening of “Connectedness”

Wednesday, February 15th
11:30-12:30pm: Consumer Engagement and Online Community in Social Media
12-2pm: Keynote: Scott Belsky, CEO of Behance, followed by GOOD Panel: Beyond Crowdsourcing: Using The Community To Report
1-2pm: Global Influence
3-5pm: Keynote: John Winsor, CEO of Victors & Spoils followed by Panel: Building Community: Combining Real World Experiences with Online Social Networks
7-11pm: Social Media Influencer Awards

Thursday, February 16th
1:30-2:30pm: We all have Influence Somewhere: The Next Great Social Media Transformation
3-5pm: Social Commerce Is Here, Is Your Brand Ready?
4:30-6:30pm: In the Twitter Kitchen: A Modern Cookie Bakeoff
5-7pm: Buddy Media Cocktail Mixer
6:30-8pm: Networking Reception with Sanofi

Friday, February 17th:
2-3:15pm: Let’s Get Ready to Tumblr: Building community by reimagining and redistributing your content
2-3:30pm: GAME/WORLD: The New Collaborative Community