Video is the future of content marketing. That is, if it’s not the here and now. But celebs, cute cats and babies don’t guarantee viral success.
To learn the secrets for making killer videos, we’ve highlighted the best events taking place at Social Media Week NYC:
Creating Video Content For How It’s Consumed
Join us as Jonathan Perelman, BuzzFeed Motion Picture’s Vice President examines the evolution of media and how new innovations in distribution technologies have changed how it’s consumed. From LOLS to CUTE cat videos that pull at your heartstrings, Jonathan will dive into the science behind creating shareable content for the social web.
Storytelling with Vine: How to Create Short Form Videos That People Remember
Today, storytellers are finding increasingly imaginative ways to share their ideas with interactive and visual elements, bringing their messages to life.
As the head of the visual storytelling team at Mashable, Jeff Petriello is responsible for the creative behind many branded social advertising campaigns, having worked with Olympus, Hewlett-Packard, Hot Wheels, MasterCard and more just in the past few months. This masterclass will explore Jeff’s storytelling techniques using Vine, specifically how to create short form videos that people remember.
Vimeo Video School Live: Creative Toolsets To Engage A Global Audience
Video is exploding online for many reason and the experts at Vimeo are here to teach you how to make your videos better and reach global audiences using their creator toolsets.
Vimeo will give a hands on tutorial on their industry leading creator toolsets with examples showcasing how to use video to engage your audiences more deeply and for those professional creators, best practices to market and even sell their work to viewers worldwide.
See the full preview of Campus at Highline Stages here, then get excited to join us for a week you won’t forget. Grab your pass to get full access to SMW14!