Stop Calling Them Social Media Influencers: MTV’s Pioneering Efforts with New Form Talent

In a world where everyone is creating their own content and distributing it themselves via multiple social platforms, MTV is pioneering the way media companies tap into new form content creators and not just for their massive social following. Today it’s no longer about marketing partnerships. Instead, it’s all about the modern day talent search.

On Friday February 27, learn how members of this very talented generation are able to churn out amazing, relatable content that transitioned between multiple screens – whether it be television, tablet or mobile – and why young audiences are responding in droves.

In addition, MTV will discuss its first unscripted series featuring YouTube sensation Todrick Hall that will document his weekly elaborate performance videos.


Get your pass, and check out the rest of the amazing Social Media Week New York events here.