The end of Television? Crowdtap joins #SMWNYC to explain influencers’ role in media

Television as we know it will soon be no longer. The notion of tuning in to a TV network will be a distant memory and the proverbial cord will someday be forever cut. These changes will disrupt the marketing industry in ways that the onset of the Internet itself didn’t achieve. We live in exciting times.

This year at Social Media Week New York, Crowdtap, the people-powered marketing platform, will explore the coming phases signaling the end of Television 1.0, as well as where advertisers will look next for critical mass.

Matt Britton, Chief Executive Officer of Crowdtap, will explain to attendees the role of celebrities and influencers across the spectrum, the massive impact of live video on platforms like Instagram and Facebook, and the best practices for leveraging these changes to propel your brand forward.

This session, “Instagram Killed The Television Star,” will take place on Wednesday, March 1 at #SMWNYC from 2:45-3:30pm on Stage One at The TimesCenter.

Social Media Week returns to New York this February 28 at The TimesCenter. Register to attend here before passes sell out, and view more events on our official schedule here.