Social Media Week

One of the biggest hurdles that marketers fact today is creating content that’s personalized and inspires people to act. Join Alastair Cotterill from Pinterest for a chat about how developing great creative based on “me” time instead of “them” time may not be as tricky as it may seem.

Audience takeaways:

• Hear how shifting to this more personalized approach results in unique creative opportunities
• See why great creative doesn’t just win awards, it actually drives business growth
• Learn from examples of creative that inspires people and learn how brands can move them from inspiration to action on mobile platforms like Pinterest
• Walk away with new ideas for creating engaging content on mobile