With more than 10 years of experience working with brands in the space, The Outloud Group has been able to determine the key obstacles that keep brands from success with influencer: traditional attribution models, and measurement.
In this session you will learn how to measure the true value of your influencer marketing campaigns and then scale them impactfully. Using examples of successful and impactful campaigns The Outloud Group ran with brands including Grubhub, Wix, and SimpliSafe, the agency will guide you through a new model that will revolutionize your marketing mix, and reveal value that you can confidently measure and adjust for. Every brand deserves to understand their potential to scale, and this session will give you the tools to do so immediately.
Attend this session and learn:
- The major barriers to influencer marketing and best practices for influencer success
- How to tap into an impactful, viral campaign
- Predictions for the future of influencer measurement