J. Walter Thompson Intelligence unveils the latest and greatest trends in consumer behavior, culture, commerce, making an impact on social media, taken from the company’s annual forecast and trend bible, The Future 100. Social media has become a mirror and key medium in propelling consumer and cultural change. Join us to explore emerging trends: Virtual Influencers, Peak Instagram, Grotesque Beauty, Influencer Economies among other rising trends, unpacking what they mean to marketers.
Attend this session and learn:
- How influencer culture is evolving
- New Gen Z behaviors
- Emerging and advanced interplays between social media and commerce