The New DIY - Drones, Makers, and Bots: A Fireside Chat with Martha Stewart and CEO of The Barbarian Group, Sophie Kelly

Hosted by The Barbarian Group

tuesday, February 24, 2015

3:00 PM - 4:00 PM

Highline Stages - INNOVATE

Technology has enabled a new field of DIY.

Referred to by Fast Company as “one of the most disruptive new trends in the entire economy”, the Maker Movement has created a collaborative world where hobbyists, technologists and tinkerers can access powerful tools and technologies to prototype, create and iterate faster than ever before.

This one-on-one conversation between the definitive maker, Martha Stewart, and Sophie Kelly, CEO of The Barbarian Group, will discuss what drives maker culture in general, and the creative opportunities that technology can expose for the next generation of inventors and learners.

Martha Stewart is well known as an early technology adopter, and has a collection of drones with which she regularly experiments. Her enthusiasm for the tech-enabled DIY was showcased at CES this year, in the form of her company’s partnership with ‘Makerbot.”

On stage, they will examine various innovations borne from the maker community, including drones, 3-D printers + bots, and also discuss the ways these tools will revolutionize entrepreneurship, economics + mainstream manufacturing.

On Tuesday, February 24, join us for a fireside conversation between Martha Stewart and CEO of The Barbarian Group, Sophie Kelly, to be followed by a short drone jousting competition.

Event Location



Social Media Week

The New DIY - Drones, Makers, and Bots: A Fireside Chat with Martha Stewart and CEO of The Barbarian Group, Sophie Kelly

February 24, 2015 - 3:00 PM - 4:00 PM

Hosted by The Barbarian Group




Sophie Kelly

Sophie Kelly

CEO, The Barbarian Group

Martha Stewart

Martha Stewart

Founder, Martha Stewart Living Omnimedia

MarthaStewart