Three distinct brands. Three distinct voices. Tim Nudd, Editor-in-Chief at the Clio Awards, sits down with HBO, MoonPie and R/GA to hash out the strategy behind the most engaging brand voices on social media. Whether it’s generating buzz for the most highly-anticipated shows on television or introducing a new generation of consumers to a product that’s been around for more than a century, what truly makes a brand “Worth a Follow”?
You’ll hear from some of the most creative communicators about the process of crafting a distinctive brand voice and why social-first content has the power to move consumers, impact pop culture and help brands cut through the noise to deliver a message beyond what they’re selling.
Attend this session and learn:
- Strategies to help distinguish your brand’s social voice
- Impactful ways to deliver your brand’s messages
- Best practices to gain followings