“Like” On a New Level- Bing & SMWNYC

Rising to second place, Bing is climbing up the search ladder. You’ve seen it. It’s Microsoft’s decision search engine with the rather colorful page design. It’s based all on the attempt to understand the context behind your search.

But here’s what you may not know: Bing was unveiled by Microsoft CEO Steve Ballmer on May 28, 2009, and has only gotten better with age. Bing added related searches in the form of an “Explore pane” and became the power behind Yahoo!’s search. But Bing has only added more improvements. Just last year, Bing began deep changes to it’s back-end search infrastructure, increasing relevant search results in a quicker time frame and with a more efficient index features.

And today from 4-6pm at the Microsoft Offices, you’ll learn how social search is changing search in general. More than “Likes” Can Say takes a deeper look at what it means to inject social results into your search. Stefan Weitz, Senior Director of Search at Microsoft, will look at the future of social signals as it relates to all online activity, not just search.

If that’s not incentive enough to register now, then the opportunity to see Microsoft’s offices and their special Valentine’s Day cocktail hour with the Bing team should. Go, get social and tell us how it was!