SMW NYC: You Made It, So Thank You!


Thank you for playing your part in helping to make Social Media Week such a huge success. We were thrilled that you were able to contribute to the incredible energy at our new Campus experience last week.

Together, we saw some inspirational speakers, from Don Tapscott exploring how we can solve problems together to Seth Godin joining Robin Chase and Lisa Gansky to expound on the future of the sharing economy. Other highlights included:

  • + Fabien Cousteau announced the launch of Mission 31, his first attempt to live and work underwater.
  • + Jonah Peretti of BuzzFeed joined our founder for a keynote interview.
  • + Percolate showcasing the power content and distribution at scale.
  • + We held our first Wearable Tech Fashion Show, in partnership with Tech in Motion.
  • + Chipotle launched their new (unbranded) series, “Farmed and Dangerous.”
  • + 10 incredible social entrepreneurs competed for $10k with Yoxi.
  • + Our NOW Studio, powered by Nokia, was packed full of some of the world’s most prolific Vine artists, illustrating how to become a better content creator.
  • + Leica was at Campus shooting beautiful portraits of our attendees.
  • + 140 Proof brought to life your social profile with a caricature artist.
  • + Under Armour presented daily yoga.

While off Campus AOL threw a great bash, and SUXORZ returned to give out worst in social awards. Sociality Squared and Contra Studios explored how creatives can keep their creativity and sanity in our always on world. And this is just a handful of all the activities last week.

Most importantly, we were honored to have you join us. As our first year hosting all Official Events in our new Campus, we know we faced some challenges, but thanks to your real-time feedback, we adjusted our process, which we hoped improved your experience over the course of the week.

As we reflect and regroup, we are asking for you to tell us what you thought of the experience. How can we get better? What needs to improve? What was missing for you?

Please take 5 minutes to complete our survey here — and we’ll be giving away a prize pack, allowing you a chance to win either a Nokia Icon or Lumia 1520 plus, Purity Monster In-Ear Headphones and a FitBit.

Thank you again — for your time, for your participation, and for being a part of SMW14.

A very special thank you to our production partners MKG, our Global Headline Sponsor, Nokia, and supporting sponsors including, Spotify, Merck, Prodigy Network, Google+, Unmetric, and Percolate. We want to give credit where credit is due, and SMW wouldn’t be what it is without them.

Keynote Spotlight: Don Tapscott, CEO of The Tapscott Group

Don Tapscott, CEO of The Tapscott Group

This post is a part of a continuing series of Keynote Spotlights– check back here throughout the week for more information on the phenomenal individuals who will be gracing #SMW12 events next week!

You can hear from Don on Monday February 13th from 12:30-2:30pm at the Social and Environmental Change Hub. 

Hailing from Toronto, Don Tapscott is one of the world’s leading authorities on innovation, media, and the economic and social impact of technology. For over 30 years, he has introduced many ground breaking concepts that have embedded into contemporary understanding.

He has authored or co-authored 14 widely read books including the 1992 best seller Paradigm Shift. His 1995 hit, The Digital Economy changed thinking around the world about the transformational nature of the Internet, and two years later he defined the Net Generation and the “digital divide” in Growing Up Digital. His 2000 work Digital Capital introduced seminal ideas like “the business web,” described by Business Week as “pure enlightenment.” Wikinomics: How Mass Collaboration Changes Everything was the best selling management book in 2007 and has been translated into over 25 languages.

The Economist described his newest work Macrowikinomics: Rebooting Business and the World a “Schumpeterian story of creative destruction,” and the Huffington Post said the book is “nothing less than a game plan to fix a broken world.” His work continues as the Chairman of the innovation think tank, Moxie Insight, a member of World Economic Forum and an Adjunct Professor of Management for the Rotman School of Management at the University of Toronto.

Click here to register for his keynote! 

New York’s Initial Schedule

Today marks an important date for Social Media Week New York, as we unveil our initial schedule for the week!

But before we get to what we are lining up for you, we have some pointers to share first. We’ll officially open registration January 17th but as the weeks go by, you can get ideas from events that others have posted and add current events to your favorites to save time once registration opens.

Signing up is simple:
1) Create an account- or if you already have one, just log in
2) Filter events by city or category
3) Select the events to add my clicking on “favorite”
3) Review your favorites in “My Events” section

You can continue to update and amend your favorites until registration opens on January 17th.

And now for the good stuff. You can find the full schedule here, but to help get you started, we’ve listed out some of our top picks. Over the past few weeks, we’ve been working to curate some of the top leaders in various industries, offering a great selection of keynotes to our New York attendees.

So, we’re very excited that notables like
Social Media Week Global Curator and author Don Tapscott
Jeff Dachis, Co-Founder of Dachis Group and former Chairman of Razorfish
Writer and Thinker on cultural sharing- and Neil Postman Award winner- Doug Rushkoff
Jeremy Gilley, Founder of Peace One Day
and Chris Kaskie, President of Pitchfork Media and music & media leader will be joining us.

In addition, we’re seeing some exciting events from the community. Pratt Brainwaves offers fans of Information and Library Science an opportunity to network and share their experiences with each other. And Managing Social Media on a Global Scale brings in senior corporate marketing leaders to share best practices for stepping outside the US online.

We can’t wait to see what other events get added to the list as we move forward. In the meantime, add your favorites to your queue and help spread the word!

Empowering Change Through Collaboration

copyright (c) Tom Giebel

Following mass gatherings around the world in Spain and the Middle East, over the past month New York City has found itself in the center of a growing sense of American discontent. Whether a supporter of the cause(s) or not, one cannot deny the reach that the occupation of Wall Street and, on a larger level, NYC has extended. Now spanning over 1000 cities globally, NYC has become a focal point of mobilization of groups around the world crying for social change.

As we lead up to Social Media Week February, our global theme of Empowering Change Through Collaboration is increasingly evident. We are excited to delve into the role that social media plays in change. To help us elucidate on the global theme, author and luminary Don Tapscott will be releasing bi-weekly discussions on a number of topics where we can empower change through collaboration.

In addition to Don’s regular discussions, we will be examining how this is playing out locally- here in NYC. Keeping in line with our global theme, we’ll be examining areas of Education & Learning, Health & Wellness, Energy & Environment, Politics & Government, Media & Entertainment, Science & Technology, Banking & Finance, Transportation & Mobility, Art & Culture and Marketing & Advertising.













And we want your participation. There are various ways you can get involved with Social Media Week NYC–from small contributions to linchpin roles.

  • Become a Hub Partner.
    If you or your company is interested in spearheading the conversation around one of our core areas this February, consider being a Content Hub! We’re looking for organizations that embody these areas and are thinking creatively around these pivotal topics. Email us for more details.
  • Submit an Event.
    Our first set of events will be released November 15th–submit your event now and have yours be on that list. Spice things up by considering an interactive discussion, moving sessions, or gaming elements in addition to the standard panels. Looking for ideas?
    Check out some posts by our own Ben Scheim and Toby Daniels.
  • Become a Sponsor.
    If you are looking to play a larger role in NYC’s Social Media Week, consider our various sponsorship opportunities with customized packages for exposure and promotion, from local to multi-city to global levels. Additionally, Social Media Week’s core objective is to provide content and information to attendees through open and free sessions–your sponsorship help makes SMW happen. Learn more about the opportunities available here.
  • Volunteer.
    Making sure all those innovative events run smoothly takes a lot of hands. If you are more of a behind-the-scenes person, consider helping our team out! We’re looking for some amazing volunteers who are organized, self-starters, friendly and energetic to help with everything from pre-February organization to week of logistics. If that sounds like you, sign up here.

Over the next couple of weeks, we’ll be sharing more in-depth info on how you can take part, featuring New Yorkers who are empowering change through collaboration in these various roles. In the meantime, please share your thoughts with us about the global theme and what can be done in New York to create sustainable change- and the role you see social media playing.

We’re all looking forward to the best Social Media Week yet.