Prepare Your Startup To Scale Up With These 6 #SMWNYC Sessions

6 Events to Help Scale Your Startup

By Social Media Week.


With keynotes speaking on everything from innovation to capital, the following events are designed for entrepreneurs who are looking to gain insights on successfully scaling their startups.

  • The Digital Economy

    By Social Media Week.

    Don Tapscott, author of “The Digital Economy,” will reflect on the last 20 years of the digital age and will examine how networked intelligence destroys as it creates.

  • Getting Closer to Your Social Customer

    By Social Media Week.

    In this session, Patrick Stokes, VP Product Management at Salesforce Marketing Cloud, will discuss how organizations can streamline their overall social strategy by highlighting specific use cases.

  • Return of the Podcast

    By Social Media Week.

    Alex Blumberg, award-winning reporter and producer, co-host of NPR’s Planet Money, and founder and CEO of Gimlet Media, shares what he has learned from the startup journey, from idea to execution.

  • Building Products & Companies with Betaworks

    By Social Media Week.

    During this session, you’ll hear about Betaworks’ process for building products and teams, as well as get an inside look at what the 2015 Hackers have in the works on the product front.

  • The Myth of Venture Capital

    By Social Media Week.

    Jon Oringer will discuss tools available for starting a business with relatively little capital, while also providing insight on how to develop a foundation to set your business up for success.

  • The New DIY: Drones, Makers & Bots

    By Social Media Week.

    Martha Stewart will examine and demo various innovations borne from the maker community, including drones, 3-D printers, and bots, and discuss how these innovations may impact our future economies.

Help Your Startup Scale With These Sessions During #SMWNYC

While startup business owners and entrepreneurs understand that they need to market their products or services, finding the time and know-how to develop an effective plan can be a challenge. Luckily, this year’s Social Media Week includes several events providing practical hands-on advice taking your startup from idea to execution:

1. Building Products and Companies with The Betaworks Hackers in Residence

During this session, you’ll hear about betaworks process for building products and teams, plus some of the 2015 Hackers team will tell you about what the next generation of betaworks products might look like.

2. Growth-Hacking Quick Wins: Strategies To Increase Customer Base

This session is targeted to marketers, business developers, startups, and anyone looking to get more users and grow their products. You will not only learn about growth hacking and the methods that come with it, you’ll walk away with tactical, practical skills and strategies to significantly increase your customer base.

3. The Myth of Venture Capital, A Chat with Jon Oringer, Founder and CEO, Shutterstock

Jon Oringer will discuss the tools out there to start your own business from only a few thousand dollars and how to develop a solid foundation that will give your business the best chance of succeeding.

SMW NYC begins on February 23. Join executives from Buzzfeed, Code & Theory, Ford, General Electric, The New York Times, MTV, SalesForce, Tumblr, WIRED and more! For further information, visit Social Media Week.

We can’t wait to see you there!